March 2010
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Links
  • Automotive Digital Marketing

    • Automotive Digital Marketing Professional Community
    • AutomotiveGenius.com
    • Ralph Paglia's ADM Profile Site
  • Automotive Internet Sales and Marketing

    • Automotive Digital Marketing Professional Community
    • Ralph Paglia's ADM Profile Site
  • Automotive Professional Association

    • Automotive Digital Marketing Professional Community
    • Ralph Paglia's ADM Profile Site
  • Automotive Professional Community

    • Automotive Digital Marketing Professional Community
    • Ralph Paglia's ADM Profile Site
  • Blogroll

  • Car Dealer Internet Sales

    • Automotive Digital Marketing Professional Community
    • Ralph Paglia's ADM Profile Site

Dealership Web Sites - One is Not Enough for Success

Ralph Paglia’s article explains how he has learned that a dealership with a single Web site is the equivalent of having a single outdoor billboard and mistakenly calling it a campaign. One dealership Web site is simply not adequate enough to support a true digital marketing strategy for an auto dealership in today’s retail automotive environment.

read more | digg story

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